RABBIT HOLE CAKES LTD

🌿Early-stageactive
SC709848 · ltd · incorporated 2021-09-20
Investment thesis
Growth-phase business — story-led; valuation sensitive to momentum.
Why interesting: Trading is scaling; acquirers paying for trajectory get disproportionate leverage.
Why risky: Price often leads fundamentals; dependency on founder often high.
🔒Estimated value
Upgrade to see
Turnover
year to Oct 2024
Net worth
£10.3k
book net assets
Opportunity
71/100
Strong
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What this business does
Primary activity: Manufacture of bread; manufacture of fresh pastry goods and cakes
Sector: Manufacturing
ALSO REGISTERED FOR
  • 47240Retail sale of bread, cakes, flour confectionery and sugar confectionery in specialised stores
Investor take
Pursue
Strong opportunity: asset-holding vehicle with strong profile and acceptable with review structure.

Opportunity 71/100 (strong), bankability 70/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Most likely exit: share sale to pe / searcher (58/100).

Data confidence

Overall: medium (76/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 2 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
Confirmed no charges registered
85
Directors & officers
2 officers (2 active, 2 linked, 2 with DOB)
90
Ownership & PSC
2 active PSC(s) of 2 total, 2 with control declared
90
Director network
Network not yet resolved
30
Filing history
9 filings
60
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
71/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
60
Adequate — check latest filings for context.
Acquirability
55
Some acquirability indicators.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.

Signals from accounts

Derived from iXBRL accounts · accounting standard not declared
Positive net assets
Net assets £10,312

Key financials

2 years extracted from filed iXBRL accounts
Cash
Net Worth
£10k
↑ 25% YoY
Current Assets
£146k
↑ 24% YoY
Current Liabilities
£0£29k£58k£88k£117k£146kOct 2023Oct 2024

Hover to see exact values · click legend to toggle series

Financials

Extracted from Companies House accounts · accounting standard unknown
Metric2024-10-312023-10-31
Total assets£10.3k£8.2k
Current assets£146.2k£117.5k
Net assets£10.3k£8.2k

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

Recent activity

Last 30 days
0
filings
Last 90 days
0
filings
Last 180 days
0
filings
Counts from Companies House filing history.
Corporate timeline (8 events)Click to expand
  1. 2025-07-28
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  2. 2024-07-26
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  3. 2023-06-19
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  4. 2021-11-01
    📄
    change-account-reference-date-company-current-extended
    accounts · AA01
  5. 2021-09-20
    🏢
    Company incorporated
    As RABBIT HOLE CAKES LTD
  6. 2021-09-20
    STEELE, Emma Mary Elizabeth appointed
    director
  7. 2021-09-20
    STEELE, Lee James appointed
    director
  8. 2021-09-20
    📄
    incorporation-company
    incorporation · NEWINC

Owner dependency

66/100
High — earn-out structure required

Material founder dependency. Consider a 2-3 year earn-out and build in a handover plan before completion.

FACTORS
  • +Two-director setup: Only two active directors — typical of owner-managed SMEs but limits succession.
  • +Family involvement: Multiple officers share a surname — likely family business, which concentrates governance.

Succession & seller-readiness

36/100
Weak signal

Limited succession signal. Not a near-term off-market candidate.

SIGNALS
  • secondaryTwo-director governance: Small-team governance. Succession depth is thin but not absent.

Red flags

clean
No red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)

Shareholders & ownership

2 active beneficial owners
NameSharesVoting rightsNature of controlNotified
Mr Lee James Steele
Individual · British · DOB 07/1989 · age 37
2550%
25–50%board control25-50% shares · 25-50% voting · board control20/09/2021
Mrs Emma Mary Elizabeth Steele
Individual · British · DOB 11/1987 · age 39
2550%
25–50%board control25-50% shares · 25-50% voting · board control20/09/2021

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
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Available from the Pro tier upwards.

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Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

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Company details

Statusactive
Typeltd
Incorporated2021-09-20
Jurisdictionscotland
Primary SIC10710 — Manufacture of bread; manufacture of fresh pastry goods and cakes

Registered office

11 Simpson Square
Perth
PH1 5BP
Scotland

Filing status

Accounts
Next due: 2026-07-31
Last made up to: 2024-10-31
Confirmation statement
Next due: 2026-10-03
Last: 2025-09-19

Officers (2 active · 0 resigned)

STEELE, Emma Mary Elizabeth
director · ~39y · appointed 2021-09-20
View their other companies + combined net worth →
Active
STEELE, Lee James
director · ~37y · appointed 2021-09-20
View their other companies + combined net worth →
Active

Click a director name to see their full track record across all companies.

Recent filings (9 total)

confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-09-24
accounts-with-accounts-type-micro-entity
accounts · AA
2025-07-28
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-09-20
accounts-with-accounts-type-micro-entity
accounts · AA
2024-07-26
confirmation-statement-with-no-updates
confirmation-statement · CS01
2023-10-02
accounts-with-accounts-type-micro-entity
accounts · AA
2023-06-19
confirmation-statement-with-no-updates
confirmation-statement · CS01
2022-09-30
change-account-reference-date-company-current-extended
accounts · AA01
2021-11-01
incorporation-company
incorporation · NEWINC
2021-09-20