POTTER INNOVATION LTD

🌳Matureactive
SC512772 · ltd · incorporated 2015-08-11
Investment thesis
Well-run mature business — low negotiation leverage; premium likely.
Why interesting: Textbook target; clean filings, stable trading.
Why risky: No pressure on seller; any deal likely at full price.
Opportunity decay
hardening · 12-months
Already tight — no obvious softening catalysts on the horizon.
  • · Thesis: well-run, low negotiation leverage
🔒Estimated value
—
Upgrade to see
Turnover
—
year to Apr 2025
Net worth
£156
book net assets
Opportunity
78/100
Strong
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What this business does
Primary activity: Management consultancy activities other than financial management
Sector: Professional, scientific & technical
Investor take
Pursue
Asset-holding vehicle with a 66-year-old founder — textbook succession opportunity.

Opportunity 78/100 (strong), bankability 75/100. Strong seller-intent signal (68/100, director aged 66). Share purchase looks the cleaner deal structure. Most likely exit: share sale to pe / searcher (73/100).

Data confidence

Overall: medium (78/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
Confirmed no charges registered
85
Directors & officers
2 officers (2 active, 2 linked, 2 with DOB)
90
Ownership & PSC
1 active PSC(s) of 2 total, 2 with control declared
90
Director network
Network not yet resolved
30
Filing history
24 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
78/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
70
Active, clean filings, stable charge profile.
Acquirability
70
Strong succession / seller-readiness signals.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.

Signals from accounts

Derived from iXBRL accounts · accounting standard not declared
Positive net assets
Net assets £156
Net assets shrinking
Down £2,270 YoY

Key financials

2 years extracted from filed iXBRL accounts
Cash
—
Net Worth
£156
↓ 94% YoY
Current Assets
£13k
↑ 442% YoY
Current Liabilities
—
£0£3k£5k£8k£11k£13kApr 2024Apr 2025

Hover to see exact values · click legend to toggle series

Financials

Extracted from Companies House accounts · accounting standard unknown
Metric2025-04-052024-04-05
Total assets£13.2k£2.4k
Current assets£13.2k£2.4k
Net assets£156£2.4k

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

Recent activity

Last 30 days
0
filings
Last 90 days
0
filings
Last 180 days
0
filings
Counts from Companies House filing history.
Corporate timeline (17 events)Click to expand
  1. 2025-11-22
    📄
    cessation-of-a-person-with-significant-control
    persons-with-significant-control · PSC07
  2. 2025-05-05
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  3. 2024-04-16
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  4. 2023-04-21
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  5. 2022-06-14
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  6. 2021-06-01
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  7. 2020-08-06
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  8. 2019-08-28
    📄
    resolution
    resolution · RESOLUTIONS
  9. 2019-05-20
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  10. 2018-06-14
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  11. 2017-05-11
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  12. 2016-05-16
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  13. 2016-05-16
    📄
    change-account-reference-date-company-previous-shortened
    accounts · AA01
  14. 2015-08-11
    🏢
    Company incorporated
    As POTTER INNOVATION LTD
  15. 2015-08-11
    ➕
    POTTER, Helen Jean Marson appointed
    director
  16. 2015-08-11
    ➕
    POTTER, James Douglas appointed
    director
  17. 2015-08-11
    📄
    incorporation-company
    incorporation · NEWINC

Owner dependency

100/100
Critical — business is the founder

The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.

FACTORS
  • +Two-director setup: Only two active directors — typical of owner-managed SMEs but limits succession.
  • +Founder name in company name: Company name contains director surname "POTTER" — strong identity link between founder and business.
  • +Founder age: Director aged approximately 66 — succession pressure is live.
  • +Family involvement: Multiple officers share a surname — likely family business, which concentrates governance.
  • +No director turnover: Company is 11 years old with no director changes — suggests a very tight-knit founder team never broadened.

Succession & seller-readiness

61/100
Strong succession signal

Multiple signals suggest succession is on the horizon. Candidate for proactive outreach.

SIGNALS
  • primaryFounder aged 63+: Senior director is approximately 66. Approaching typical UK retirement age — succession thinking likely.
  • secondaryTwo-director governance: Small-team governance. Succession depth is thin but not absent.
  • supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.

Red flags

clean
No red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)

Shareholders & ownership

1 active beneficial owner
NameSharesVoting rightsNature of controlNotified
Mrs Helen Jean Marson Potter
Individual · British · DOB 05/1968 · age 58
25–50%
—25-50% shares10/08/2016
1 historic (ceased) PSC
  • Mr James Douglas Potterceased 18/11/2025· 25-50% shares

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
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Company details

Statusactive
Typeltd
Incorporated2015-08-11
Jurisdictionscotland
Primary SIC70229 — Management consultancy activities other than financial management

Registered office

Bruce House 1 Culteuchar Bank, Ardargie
Forgandenny
Perth
PH2 9QR
United Kingdom

Filing status

Accounts
Next due: 2027-01-05
Last made up to: 2025-04-05
Confirmation statement
Next due: 2026-08-24
Last: 2025-08-10

Officers (2 active · 0 resigned)

POTTER, Helen Jean Marson→
director · ~58y · appointed 2015-08-11
View their other companies + combined net worth →
Active
POTTER, James Douglas→
director · ~66y · appointed 2015-08-11
View their other companies + combined net worth →
Active

Click a director name to see their full track record across all companies.

Recent filings (24 total)

cessation-of-a-person-with-significant-control
persons-with-significant-control · PSC07
2025-11-22
confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-08-12
accounts-with-accounts-type-micro-entity
accounts · AA
2025-05-05
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-08-10
accounts-with-accounts-type-micro-entity
accounts · AA
2024-04-16
confirmation-statement-with-no-updates
confirmation-statement · CS01
2023-08-14
accounts-with-accounts-type-micro-entity
accounts · AA
2023-04-21
confirmation-statement-with-no-updates
confirmation-statement · CS01
2022-08-18
accounts-with-accounts-type-micro-entity
accounts · AA
2022-06-14
confirmation-statement-with-no-updates
confirmation-statement · CS01
2021-08-19
accounts-with-accounts-type-micro-entity
accounts · AA
2021-06-01
confirmation-statement-with-no-updates
confirmation-statement · CS01
2020-08-19
accounts-with-accounts-type-micro-entity
accounts · AA
2020-08-06
resolution
resolution · RESOLUTIONS
2019-08-28
confirmation-statement-with-no-updates
confirmation-statement · CS01
2019-08-13