100 MAGENTA LIMITED

💤Zombieactive
08389874 · ltd · incorporated 2013-02-05
Investment thesis
Zombie company — trading but stalled; unlikely mover.
Why interesting: Quiet, steady; could be a succession or carve-out candidate with the right conversation.
Why risky: No growth signal; thin margin for error on price.
🔒Estimated value
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Turnover
year to Feb 2025
Net worth
£571
book net assets
Opportunity
78/100
Strong
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What this business does
Primary activity: Other publishing activities
Sector: Information & communication
Investor take
Pursue
Strong opportunity: asset-holding vehicle with strong profile and bankable structure.

Opportunity 78/100 (strong), bankability 75/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: Broaden director team. Sole director creates succession risk and reduces buyer comfort. Appoint a second director or strong #2. Most likely exit: share sale to pe / searcher (73/100).

Data confidence

Overall: medium (78/100)

Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
Confirmed no charges registered
85
Directors & officers
1 officers (1 active, 1 linked, 1 with DOB)
90
Ownership & PSC
1 active PSC(s) of 1 total, 1 with control declared
90
Director network
Network not yet resolved
30
Filing history
28 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
78/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
70
Active, clean filings, stable charge profile.
Acquirability
70
Strong succession / seller-readiness signals.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.

Signals from accounts

Derived from iXBRL accounts · accounting standard not declared
Positive net assets
Net assets £571
Net assets shrinking
Down £3,872 YoY

Key financials

2 years extracted from filed iXBRL accounts
Cash
Net Worth
£571
↓ 87% YoY
Current Assets
£15k
↑ 8.9% YoY
Current Liabilities
£0£3k£6k£9k£12k£15kFeb 2024Feb 2025

Hover to see exact values · click legend to toggle series

Financials

Extracted from Companies House accounts · accounting standard unknown
Metric2025-02-282024-02-28
Total assets£6.6k£13.1k
Current assets£15.3k£14.0k
Cash£1.5k
Debtors£12.5k
Net assets£571£4.4k

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

Recent activity

Last 30 days
0
filings
Last 90 days
1
filing
  • 1 confirmation-statement
Last 180 days
2
filings
  • 1 confirmation-statement
  • 1 accounts
Counts from Companies House filing history.
Corporate timeline (17 events)Click to expand
  1. 2025-10-24
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  2. 2025-02-22
    📄
    accounts-with-accounts-type-total-exemption-full
    accounts · AA
  3. 2023-10-21
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  4. 2022-10-21
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  5. 2021-10-22
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  6. 2020-08-20
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  7. 2019-10-25
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  8. 2018-11-21
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  9. 2017-10-25
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  10. 2016-11-21
    📄
    accounts-with-accounts-type-total-exemption-small
    accounts · AA
  11. 2016-03-07
    📄
    annual-return-company-with-made-up-date-full-list-shareholders
    annual-return · AR01
  12. 2015-11-23
    📄
    accounts-with-accounts-type-total-exemption-small
    accounts · AA
  13. 2015-05-08
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  14. 2015-02-24
    📄
    annual-return-company-with-made-up-date-full-list-shareholders
    annual-return · AR01
  15. 2014-11-03
    📄
    accounts-with-accounts-type-total-exemption-small
    accounts · AA
  16. 2013-02-05
    🏢
    Company incorporated
    As 100 MAGENTA LIMITED
  17. 2013-02-05
    WEST, Tracy Jayne appointed
    director

Owner dependency

88/100
Critical — business is the founder

The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.

FACTORS
  • +Sole director: Only one active director — all governance concentrated on one person.
  • +Senior director age: Director aged approximately 61 — approaching natural succession window.
  • +No director turnover: Company is 13 years old with no director changes — suggests a very tight-knit founder team never broadened.

Succession & seller-readiness

68/100
Strong succession signal

Multiple signals suggest succession is on the horizon. Candidate for proactive outreach.

SIGNALS
  • secondaryFounder aged 58+: Senior director is approximately 61. Early succession window.
  • primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.
  • secondary12+ year tenure: Director in role 13 years.
  • supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.

Red flags

clean
No red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)

Shareholders & ownership

1 active beneficial owner · dominant holder ≥75%
NameSharesVoting rightsNature of controlNotified
Mrs Tracy Jayne West
Individual · British · DOB 02/1965 · age 61
75100%
75-100% shares30/06/2016

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

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Company details

Statusactive
Typeltd
Incorporated2013-02-05
Jurisdictionengland-wales
Primary SIC58190 — Other publishing activities

Registered office

84 Cradlebridge Drive
Willesborough
Ashford
Kent
TN24 0RF
England

Filing status

Accounts
Next due: 2026-11-30
Last made up to: 2025-02-28
Confirmation statement
Next due: 2027-02-19
Last: 2026-02-05

Officers (1 active · 0 resigned)

WEST, Tracy Jayne
director · ~61y · appointed 2013-02-05
View their other companies + combined net worth →
Active

Click a director name to see their full track record across all companies.

Recent filings (28 total)

confirmation-statement-with-no-updates
confirmation-statement · CS01
2026-03-12
accounts-with-accounts-type-micro-entity
accounts · AA
2025-10-24
accounts-with-accounts-type-total-exemption-full
accounts · AA
2025-02-22
confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-02-06
confirmation-statement-with-no-updates
confirmation-statement · CS01
2024-02-07
accounts-with-accounts-type-micro-entity
accounts · AA
2023-10-21
confirmation-statement-with-no-updates
confirmation-statement · CS01
2023-02-07
accounts-with-accounts-type-micro-entity
accounts · AA
2022-10-21
confirmation-statement-with-no-updates
confirmation-statement · CS01
2022-02-16
accounts-with-accounts-type-micro-entity
accounts · AA
2021-10-22
confirmation-statement-with-no-updates
confirmation-statement · CS01
2021-02-05
accounts-with-accounts-type-micro-entity
accounts · AA
2020-08-20
confirmation-statement-with-no-updates
confirmation-statement · CS01
2020-02-19
accounts-with-accounts-type-micro-entity
accounts · AA
2019-10-25
confirmation-statement-with-updates
confirmation-statement · CS01
2019-02-28