FORCE FITNESS AYR LTD

🌱Startupactive
SC813261 · ltd · incorporated 2024-06-11
Investment thesis
Established operating company — standard diligence applies, no dominant angle.
Why interesting: Live, filing, normal profile.
Why risky: No standout signals in either direction.
🔒Estimated value
Upgrade to see
Turnover
not disclosed
Net worth
book net assets
Opportunity
60/100
Worth a look
🔔
Follow this company (free)
Email alerts on filings, charges, director changes, gazette notices. No account needed.

Unsubscribe any time from any email. GDPR-respectful.

What this business does
Primary activity: Fitness facilities
Sector: Arts, entertainment & recreation
Investor take
Pass (distressed without resilience)
Distressed active trading company — structural issues outweigh the discount.

Opportunity 60/100 (worth a look), bankability 45/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: File overdue accounts. Clears statutory overdue flag — immediate bankability uplift for refinance conversations. Most likely exit: share sale to pe / searcher (38/100).

Data confidence

Overall: low (54/100)

Sparse data coverage. Treat AI-generated outputs as preliminary. Manual diligence essential.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
No iXBRL financials extracted
0
Lenders & charges
Confirmed no charges registered
85
Directors & officers
1 officers (1 active, 1 linked, 1 with DOB)
90
Ownership & PSC
1 active PSC(s) of 1 total, 1 with control declared
90
Director network
Network not yet resolved
30
Filing history
4 filings
60
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
60/100Worth a look
PassWatchWorth a lookStrongExceptional 

Mixed signal. Worth opening the full target workup before deciding to pursue.

Business quality
45
Concerning — overdue filings or status flags present.
Acquirability
50
Some acquirability indicators.
Risk profile
67
Some moderate concerns — review flags.
Signal strength
90
Good data coverage for analysis.

Recent activity

Last 30 days
0
filings
Last 90 days
0
filings
Last 180 days
0
filings
Counts from Companies House filing history.
Corporate timeline (5 events)Click to expand
  1. 2024-06-24
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  2. 2024-06-24
    📄
    change-person-director-company-with-change-date
    officers · CH01
  3. 2024-06-11
    🏢
    Company incorporated
    As FORCE FITNESS AYR LTD
  4. 2024-06-11
    MACMURDO, Ashleigh appointed
    director
  5. 2024-06-11
    📄
    incorporation-company
    incorporation · NEWINC

Owner dependency

80/100
Critical — business is the founder

The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.

FACTORS
  • +Sole director: Only one active director — all governance concentrated on one person.
  • +Young company: Only 1.9 years old — management layer unlikely to be developed.

Succession & seller-readiness

45/100
Moderate signal

Some succession indicators present. Worth watching; approach if sector/strategy fits.

SIGNALS
  • primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.

Red flags

1 high ·
Accounts overdue
high

Statutory accounts have not been filed by their due date. Can indicate admin breakdown, cash preservation, or deliberate delay.

Evidence: Next due: 2026-03-11

Shareholders & ownership

1 active beneficial owner · dominant holder ≥75%
NameSharesVoting rightsNature of controlNotified
Ms Ashleigh Macmurdo
Individual · British · DOB 06/1988 · age 38
75100%
75–100%board control75-100% shares · 75-100% voting · board control11/06/2024

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

Similar companies

Active · Leisure & entertainment · KA postcode area
CompanyEst. valueTurnoverNet worthStaffAgeOppDirector
JIM WILMER EQUESTRIAN LTD
SC534333 · est 2016 · no financials extracted
9y
KELBURN ARTS LTD
SC524594 · est 2016 · no financials extracted
10y
KILBIRNIE AULD KIRK FUTURE GROUP LTD
SC882353 · est 2026 · no financials extracted
LENDALFOOT COMMUNITY ASSOCIATION LIMITED
SC289259 · est 2005 · no financials extracted
20y
LINKS UNSEEN LIMITED
SC878133 · est 2026 · no financials extracted
LUCKY HAGGIS COMPETITION'S LTD
SC858089 · est 2025 · no financials extracted
NORTH STAR DANCE STUDIO LTD
SC851117 · est 2025 · no financials extracted
PARTNER PHYSICAL THERAPY LIMITED
SC800907 · est 2024 · no financials extracted
2y
POETIC JUSTICE PRODUCTIONS CIC
SC591414 · est 2018 · no financials extracted
8y
PRIMA PERFORMING ARTS LTD
SC857665 · est 2025 · no financials extracted
ROCK 'N' ROLE MODELS LIMITED
SC437926 · est 2012 · no financials extracted
13y
ROSE JAMES WILSON LIMITED
SC855508 · est 2025 · no financials extracted
Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

10 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

See pricing →

Company details

Statusactive
Typeltd
Incorporated2024-06-11
Jurisdictionscotland
Primary SIC93130 — Fitness facilities

Registered office

Bank Chambers
31 The Square
Cumnock
Ayrshire
KA18 1AT
United Kingdom

Filing status

Accounts
Next due: 2026-03-11OVERDUE
Last made up to:
Confirmation statement
Next due: 2026-06-24
Last: 2025-06-10

Officers (1 active · 0 resigned)

MACMURDO, Ashleigh
director · ~38y · appointed 2024-06-11
View their other companies + combined net worth →
Active

Click a director name to see their full track record across all companies.

Recent filings (4 total)

confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-07-14
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2024-06-24
change-person-director-company-with-change-date
officers · CH01
2024-06-24
incorporation-company
incorporation · NEWINC
2024-06-11