ALLEYOOP LTD

🌿Early-stageactive
SC729702 · ltd · incorporated 2022-04-14
Investment thesis
Growth-phase business — story-led; valuation sensitive to momentum.
Why interesting: Trading is scaling; acquirers paying for trajectory get disproportionate leverage.
Why risky: Price often leads fundamentals; dependency on founder often high.
🔒Estimated value
Upgrade to see
Turnover
year to Apr 2025
Net worth
£31.0k
book net assets
Opportunity
69/100
Strong
🔔
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What this business does
Primary activity: Advertising agencies
Sector: Professional, scientific & technical
Investor take
Pursue
Asset-holding vehicle. Reasonable fundamentals — worth a memo before deciding.

Opportunity 69/100 (strong), bankability 70/100. Share purchase looks the cleaner deal structure. Most likely exit: share sale to pe / searcher (58/100).

Data confidence

Overall: high (80/100)

Strong data coverage across all sections. AI outputs should be trusted with minimal caveats.

Company profile
address, 1 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
Confirmed no charges registered
85
Directors & officers
2 officers (2 active, 2 linked, 2 with DOB)
90
Ownership & PSC
1 active PSC(s) of 2 total, 2 with control declared
90
Director network
2 connected companies via shared directors
51
Filing history
19 filings on record
85
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
69/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
60
Adequate — check latest filings for context.
Acquirability
50
Some acquirability indicators.
Risk profile
82
Few red flags.
Signal strength
90
Good data coverage for analysis.

Signals from accounts

Derived from iXBRL accounts · accounting standard not declared
Positive net assets
Net assets £30,979

Key financials

2 years extracted from filed iXBRL accounts
Cash
Net Worth
£31k
↑ 38% YoY
Current Assets
£85k
↑ 120% YoY
Current Liabilities
£0£17k£34k£51k£68k£85kApr 2024Apr 2025

Hover to see exact values · click legend to toggle series

Financials

Extracted from Companies House accounts · accounting standard unknown
Metric2025-04-302024-04-30
Total assets£31.0k£22.4k
Current assets£85.3k£38.8k
Net assets£31.0k£22.4k

Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.

🔒Filing-note intelligence

1 signal detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.

Available from the Pro tier upwards.

See pricing →

Recent activity

Last 30 days
1
filing
  • 1 officers
Last 90 days
4
filings
  • 2 persons-with-significant-control
  • 1 officers
  • 1 confirmation-statement
Last 180 days
7
filings
  • 3 persons-with-significant-control
  • 2 officers
  • 1 confirmation-statement
Counts from Companies House filing history.
Corporate timeline (18 events)Click to expand
  1. 2026-05-01
    📄
    appoint-person-director-company-with-name-date
    officers · AP01
  2. 2026-04-28
    MARSHALL, Lauren appointed
    director
  3. 2026-04-21
    📄
    notification-of-a-person-with-significant-control
    persons-with-significant-control · PSC02
  4. 2026-04-21
    📄
    cessation-of-a-person-with-significant-control
    persons-with-significant-control · PSC07
  5. 2026-01-23
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  6. 2026-01-23
    📄
    change-person-director-company-with-change-date
    officers · CH01
  7. 2026-01-23
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  8. 2025-08-15
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  9. 2025-08-15
    📄
    change-person-director-company-with-change-date
    officers · CH01
  10. 2025-08-14
    📄
    change-person-director-company-with-change-date
    officers · CH01
  11. 2025-08-14
    📍
    change-registered-office-address-company-with-date-old-address-new-address
    address · AD01
  12. 2025-08-14
    📄
    change-to-a-person-with-significant-control
    persons-with-significant-control · PSC04
  13. 2025-05-22
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  14. 2024-09-11
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  15. 2023-11-01
    📄
    accounts-with-accounts-type-micro-entity
    accounts · AA
  16. 2022-04-14
    🏢
    Company incorporated
    As ALLEYOOP LTD
  17. 2022-04-14
    CARLIN, Jak appointed
    director
  18. 2022-04-14
    📄
    incorporation-company
    incorporation · NEWINC

Owner dependency

58/100
Moderate — manageable with handover

Some founder dependency, but not acute. A structured handover period should cover most risk.

FACTORS
  • +Two-director setup: Only two active directors — typical of owner-managed SMEs but limits succession.

Succession & seller-readiness

36/100
Weak signal

Limited succession signal. Not a near-term off-market candidate.

SIGNALS
  • secondaryTwo-director governance: Small-team governance. Succession depth is thin but not absent.

Red flags

1 low
Multiple registered office changes
low

Multiple address changes in a short period can indicate operational instability or admin disorder.

Group structure

Alleyoop Group Holdings Ltd is the ultimate parent — holding 75%+ shares. This company sits inside their group.

🏛️
Alleyoop Group Holdings Ltd
Corporate parent · holds 75-100% shares
ultimate parent
ALLEYOOP LTD
This company · SC729702

Parent relationships inferred from Persons with Significant Control filings. Full subsidiary tree requires reverse-lookup (coming).

Shareholders & ownership

1 active beneficial owner · dominant holder ≥75%
NameSharesVoting rightsNature of controlNotified
Alleyoop Group Holdings Ltd
Corporate entity
75100%
75–100%75-100% shares · 75-100% voting21/04/2026
1 historic (ceased) PSC
  • Mr Jak Carlinceased 21/04/2026· 75-100% shares · 75-100% voting · board control

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

🔒Co-director network graph

Radial SVG graph showing every company connected via shared directors, colour-coded by status.

Available from the Pro tier upwards.

See pricing →

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions

7 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

Available from the Pro tier upwards.

See pricing →
🔒Advanced scoring suite

Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.

Available from the Pro tier upwards.

See pricing →

Company details

Statusactive
Typeltd
Incorporated2022-04-14
Jurisdictionscotland
Primary SIC73110 — Advertising agencies

Registered office

The Grainstore
60 Tradeston Street
Glasgow
City Of Glasgow
G5 8BH
Scotland

Filing status

Accounts
Next due: 2027-01-31
Last made up to: 2025-04-30
Confirmation statement
Next due: 2027-04-27
Last: 2026-04-13

Officers (2 active · 0 resigned)

CARLIN, Jak
director · ~35y · appointed 2022-04-14
View their other companies + combined net worth →
Active
MARSHALL, Lauren
director · ~38y · appointed 2026-04-28
View their other companies + combined net worth →
Active

Click a director name to see their full track record across all companies.

Recent filings (19 total)

appoint-person-director-company-with-name-date
officers · AP01
2026-05-01
notification-of-a-person-with-significant-control
persons-with-significant-control · PSC02
2026-04-21
cessation-of-a-person-with-significant-control
persons-with-significant-control · PSC07
2026-04-21
confirmation-statement-with-no-updates
confirmation-statement · CS01
2026-04-21
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2026-01-23
change-person-director-company-with-change-date
officers · CH01
2026-01-23
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2026-01-23
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2025-08-15
change-person-director-company-with-change-date
officers · CH01
2025-08-15
change-person-director-company-with-change-date
officers · CH01
2025-08-14
change-registered-office-address-company-with-date-old-address-new-address
address · AD01
2025-08-14
change-to-a-person-with-significant-control
persons-with-significant-control · PSC04
2025-08-14
accounts-with-accounts-type-micro-entity
accounts · AA
2025-05-22
confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-04-14
accounts-with-accounts-type-micro-entity
accounts · AA
2024-09-11