£99 CARPET SUPERSTORE LTD

🌱Startupactive
15921920 · ltd · incorporated 2024-08-28
Investment thesis
Established operating company — standard diligence applies, no dominant angle.
Why interesting: Live, filing, normal profile.
Why risky: No standout signals in either direction.
🔒Estimated value
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Turnover
not disclosed
Net worth
book net assets
Opportunity
70/100
Strong
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What this business does
Primary activity: Retail sale of carpets, rugs, wall and floor coverings in specialised stores
Sector: Wholesale & retail
ALSO REGISTERED FOR
  • 96090Other service activities n.e.c.
Investor take
Pursue
Strong opportunity: active trading company with strong profile and acceptable with review structure.

Opportunity 70/100 (strong), bankability 65/100. High owner-dependency — earn-out structure likely required for clean transition. Share purchase looks the cleaner deal structure. Biggest value-creation lever: Broaden director team. Sole director creates succession risk and reduces buyer comfort. Appoint a second director or strong #2. Most likely exit: share sale to pe / searcher (58/100).

Data confidence

Overall: low (54/100)

Sparse data coverage. Treat AI-generated outputs as preliminary. Manual diligence essential.

Company profile
address, 2 SIC codes, incorporation date
100
Financials
No iXBRL financials extracted
0
Lenders & charges
Confirmed no charges registered
85
Directors & officers
1 officers (1 active, 1 linked, 1 with DOB)
90
Ownership & PSC
1 active PSC(s) of 1 total, 1 with control declared
90
Director network
1 connected companies via shared directors
48
Filing history
2 filings — limited history
30
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
70/100Strong
PassWatchWorth a lookStrongExceptional 

Solid opportunity signal. Worth a dedicated memo and management meeting.

Business quality
60
Adequate — check latest filings for context.
Acquirability
50
Some acquirability indicators.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.

Recent activity

Last 30 days
0
filings
Last 90 days
0
filings
Last 180 days
0
filings
Counts from Companies House filing history.
Corporate timeline (3 events)Click to expand
  1. 2024-08-28
    🏢
    Company incorporated
    As £99 CARPET SUPERSTORE LTD
  2. 2024-08-28
    ILYAS, Samairah appointed
    director
  3. 2024-08-28
    📄
    incorporation-company
    incorporation · NEWINC

Owner dependency

80/100
Critical — business is the founder

The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.

FACTORS
  • +Sole director: Only one active director — all governance concentrated on one person.
  • +Young company: Only 1.6 years old — management layer unlikely to be developed.

Succession & seller-readiness

45/100
Moderate signal

Some succession indicators present. Worth watching; approach if sector/strategy fits.

SIGNALS
  • primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.

Red flags

clean
No red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)

Shareholders & ownership

1 active beneficial owner · dominant holder ≥75%
NameSharesVoting rightsNature of controlNotified
Mrs Samairah Ilyas
Individual · British · DOB 01/1989 · age 37
75100%
75-100% shares28/08/2024

From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.

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Peers ranked by estimated value, then turnover, then opportunity score.See all →
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8 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.

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Company details

Statusactive
Typeltd
Incorporated2024-08-28
Jurisdictionengland-wales
Primary SIC47530 — Retail sale of carpets, rugs, wall and floor coverings in specialised stores

Registered office

128 City Road
London
EC1V 2NX
United Kingdom

Filing status

Accounts
Next due: 2026-05-28
Last made up to:
Confirmation statement
Next due: 2026-09-10
Last: 2025-08-27

Officers (1 active · 0 resigned)

ILYAS, Samairah
director · ~37y · appointed 2024-08-28
View their other companies + combined net worth →
Active

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Recent filings (2 total)

confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-09-11
incorporation-company
incorporation · NEWINC
2024-08-28