2 REEDS CONSULTANCY LTD
🌿Early-stageactive
14794026 · ltd · incorporated 2023-04-12
Investment thesis
Growth-phase business — story-led; valuation sensitive to momentum.
Why interesting: Trading is scaling; acquirers paying for trajectory get disproportionate leverage.
Why risky: Price often leads fundamentals; dependency on founder often high.
🔒Estimated value
—
Upgrade to see
Turnover
—
year to Apr 2025
Net worth
£-5.6k
book net assets
Opportunity
75/100
Strong
What this business does
Primary activity: Accounting and auditing activities
Sector: Professional, scientific & technical
ALSO REGISTERED FOR
- 69202Bookkeeping activities
Investor take
Pass (distressed without resilience)Active trading company. Family succession underway — not a classic acquisition target.
Opportunity 75/100 (strong), bankability 70/100. Same-surname younger director in place — likely family handover, not open to sale. Share purchase looks the cleaner deal structure. Most likely exit: share sale to pe / searcher (65/100).
Data confidence
Overall: medium (76/100)Adequate coverage. AI outputs are reliable for the sections scored high; verify the rest in diligence.
Company profile
address, 2 SIC codes, incorporation date
100
Financials
2 years of iXBRL accounts extracted (YoY deltas available) + narrative notes parsed
75
Lenders & charges
Confirmed no charges registered
85
Directors & officers
3 officers (3 active, 3 linked, 3 with DOB)
90
Ownership & PSC
3 active PSC(s) of 3 total, 3 with control declared
90
Director network
Network not yet resolved
30
Filing history
8 filings
60
Gazette notices
No matching gazette notices (standard for active companies)
60
Opportunity Score
75/100Strong
PassWatchWorth a lookStrongExceptional
Solid opportunity signal. Worth a dedicated memo and management meeting.
Business quality
60
Adequate — check latest filings for context.
Acquirability
70
Strong succession / seller-readiness signals.
Risk profile
85
Few red flags.
Signal strength
90
Good data coverage for analysis.
Signals from accounts
Derived from iXBRL accounts · FRS 102Negative net assets
Liabilities exceed assets by £5,559
Net assets shrinking
Down £6,479 YoY
Cash YoY
+17%
Year on year
Key financials
2 years extracted from filed iXBRL accountsCash
£7k
↑ 17% YoY
Net Worth
-£6k
↓ 704% YoY
Current Assets
£13k
↓ 7.2% YoY
Current Liabilities
—
Hover to see exact values · click legend to toggle series
Financials
Extracted from Companies House accounts · FRS 102| Metric | 2025-04-30 | 2024-04-30 |
|---|---|---|
| Total assets | £-5.6k | £552 |
| Current assets | £12.7k | £13.7k |
| Cash | £7.3k | £6.2k |
| Debtors | £5.4k | £7.4k |
| Net assets | £-5.6k | £920 |
Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.
🔒Filing-note intelligence
2 signals detected in this company's narrative notes — going-concern language, audit opinion, contingent liabilities, related-party transactions.
Available from the Pro tier upwards.
See pricing →Recent activity
Last 30 days
0
filings
Last 90 days
0
filings
Last 180 days
0
filings
Counts from Companies House filing history.
Corporate timeline (9 events)Click to expand
- 2025-05-27📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2024-06-26📄accounts-with-accounts-type-total-exemption-fullaccounts · AA
- 2023-06-08📄notification-of-a-person-with-significant-controlpersons-with-significant-control · PSC01
- 2023-06-08📄appoint-person-director-company-with-name-dateofficers · AP01
- 2023-06-01➕REED, Gillian Rosemary appointeddirector
- 2023-04-12🏢Company incorporatedAs 2 REEDS CONSULTANCY LTD
- 2023-04-12➕REED, Alan appointeddirector
- 2023-04-12➕REED, Candida appointeddirector
- 2023-04-12📄incorporation-companyincorporation · NEWINC
Owner dependency
88/100
Critical — business is the founderThe business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.
FACTORS
- +Founder name in company name: Company name contains director surname "REED" — strong identity link between founder and business.
- +Founder age: Director aged approximately 78 — succession pressure is live.
- +Family involvement: Multiple officers share a surname — likely family business, which concentrates governance.
Succession & seller-readiness
20/100
No succession signalNo meaningful acquirability indicators from public data.
SIGNALS
- primaryFamily succession underway: Not a takeover target — REED, Candida (same surname) appointed 2023-04-12. Pattern consistent with intra-family handover.
- primaryFounder aged 70+: Senior director is approximately 78 years old. Natural succession window is now.
Red flags
cleanNo red flags detected from available public data. (This is not a clean bill of health — detailed accounts review still recommended.)
Shareholders & ownership
3 active beneficial owners| Name | Shares | Voting rights | Nature of control | Notified |
|---|---|---|---|---|
Mrs Gillian Rosemary Reed Individual · British · DOB 08/1948 · age 78 | — | 25–50% | 25-50% voting | 01/06/2023 |
Miss Candida Reed Individual · British · DOB 12/1972 · age 54 | 25–50% | 25–50% | board control25-50% shares · 25-50% voting · board control | 12/04/2023 |
Mr Alan Reed Individual · British · DOB 01/1949 · age 77 | 25–50% | 25–50% | board control25-50% shares · 25-50% voting · board control | 12/04/2023 |
From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.
Similar companies
Active · Professional services · PE postcode area| Company | Est. value | Turnover | Net worth | Staff | Age | Opp | Director |
|---|---|---|---|---|---|---|---|
| 10 10 CONSULTANCY LIMITED→ 15491469 · est 2024 · no financials extracted | — | — | — | — | 2y | — | — |
| 109 ARCHITECTURE LIMITED→ 13587883 · est 2021 · no financials extracted | — | — | — | — | 4y | — | — |
| 11:11 BRAND ALIGNMENT LTD→ 13833819 · est 2022 · no financials extracted | — | — | — | — | 4y | — | — |
| 110 CONSULTANCY SERVICES LIMITED→ 13614462 · est 2021 · no financials extracted | — | — | — | — | 4y | — | — |
| 11A LIMITED→ 17119885 · est 2026 · no financials extracted | — | — | — | — | — | — | — |
| 151 CONSULTING LTD→ 14625436 · est 2023 · no financials extracted | — | — | — | — | 3y | — | — |
| 237 LINCOLN ROAD (PETERBOROUGH) MANAGEMENT COMPANY LTD→ 14179134 · est 2022 · no financials extracted | — | — | — | — | 3y | — | — |
| 24HR BUSINESS PLAN LTD→ 16930716 · est 2025 · no financials extracted | — | — | — | — | — | — | — |
| 2612 LIMITED→ 16868689 · est 2025 · no financials extracted | — | — | — | — | — | — | — |
| 28 CARE SERVICES LTD→ 15202614 · est 2023 · no financials extracted | — | — | — | — | 2y | — | — |
| 3 SIXTY ACCOUNTANTS LTD→ 07703837 · est 2011 · no financials extracted | — | — | — | — | 14y | — | — |
| 360 HEALTH AND SAFETY LIMITED→ 16807521 · est 2025 · no financials extracted | — | — | — | — | — | — | — |
Peers ranked by estimated value, then turnover, then opportunity score.See all →
🔒Tailored diligence questions
8 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.
Available from the Pro tier upwards.
See pricing →🔒Advanced scoring suite
Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.
Available from the Pro tier upwards.
See pricing →Company details
Statusactive
Typeltd
Incorporated2023-04-12
Jurisdictionengland-wales
Primary SIC69201 — Accounting and auditing activities
Registered office
Croft Cottage Croft Marsh Lane
Croft
Skegness
Lincs
PE24 4AR
United Kingdom
Filing status
Accounts
Next due: 2027-01-31
Last made up to: 2025-04-30
Confirmation statement
Next due: 2026-10-17
Last: 2025-10-03
Officers (3 active · 0 resigned)
Active
REED, Candida→
Activedirector · ~54y · appointed 2023-04-12
View their other companies + combined net worth →
REED, Gillian Rosemary→
Activedirector · ~78y · appointed 2023-06-01
View their other companies + combined net worth →
Click a director name to see their full track record across all companies.
Recent filings (8 total)
confirmation-statement-with-no-updates
confirmation-statement · CS01
2025-10-09
accounts-with-accounts-type-total-exemption-full
accounts · AA
2025-05-27
confirmation-statement-with-updates
confirmation-statement · CS01
2024-10-03
accounts-with-accounts-type-total-exemption-full
accounts · AA
2024-06-26
confirmation-statement-with-updates
confirmation-statement · CS01
2023-10-03
notification-of-a-person-with-significant-control
persons-with-significant-control · PSC01
2023-06-08
appoint-person-director-company-with-name-date
officers · AP01
2023-06-08
incorporation-company
incorporation · NEWINC
2023-04-12