100% NATURAL LTD
Opportunity 78/100 (strong), bankability 75/100. Strong seller-intent signal (68/100, director aged 65). Share purchase looks the cleaner deal structure. Biggest value-creation lever: Broaden director team. Sole director creates succession risk and reduces buyer comfort. Appoint a second director or strong #2. Most likely exit: share sale to pe / searcher (73/100).
Data confidence
Overall: high (82/100)Strong data coverage across all sections. AI outputs should be trusted with minimal caveats.
Solid opportunity signal. Worth a dedicated memo and management meeting.
Key financials
2 years extracted from filed iXBRL accountsHover to see exact values · click legend to toggle series
Financials
Extracted from Companies House accounts · FRS 102| Metric | 2025-04-30 | 2024-04-30 |
|---|
Amounts extracted automatically from iXBRL. Fields left blank were not reported or not mapped. Values in GBP unless stated.
Recent activity
- • 1 confirmation-statement
- • 1 confirmation-statement
- • 1 accounts
- • 1 confirmation-statement
- • 1 accounts
Corporate timeline (18 events)Click to expand
- 2026-01-28📄accounts-with-accounts-type-dormantaccounts · AA
- 2025-08-16📄gazette-filings-brought-up-to-dategazette · DISS40
- 2025-06-17📄gazette-notice-compulsorygazette · GAZ1
- 2025-01-29📄accounts-with-accounts-type-dormantaccounts · AA
- 2024-01-28📄accounts-with-accounts-type-dormantaccounts · AA
- 2023-07-06📍change-registered-office-address-company-with-date-old-address-new-addressaddress · AD01
- 2023-07-04📄gazette-filings-brought-up-to-dategazette · DISS40
- 2023-06-27📄gazette-notice-compulsorygazette · GAZ1
- 2023-01-23📄accounts-with-accounts-type-dormantaccounts · AA
- 2021-12-21📄accounts-with-accounts-type-dormantaccounts · AA
- 2021-11-10📄notification-of-a-person-with-significant-controlpersons-with-significant-control · PSC01
- 2021-11-08📄withdrawal-of-a-person-with-significant-control-statementpersons-with-significant-control · PSC09
- 2020-12-23📄accounts-with-accounts-type-dormantaccounts · AA
- 2020-01-20📄accounts-with-accounts-type-dormantaccounts · AA
- 2018-11-26📄accounts-with-accounts-type-dormantaccounts · AA
- 2017-11-30📄accounts-with-accounts-type-dormantaccounts · AA
- 2012-04-05🏢Company incorporatedAs 100% NATURAL LTD
- 2012-04-05➕FELDMAN, Mark Anthony appointeddirector
Owner dependency
The business appears inseparable from the founder. Acquisition without a serious earn-out or meaningful transition period would likely destroy value.
- +Sole director: Only one active director — all governance concentrated on one person.
- +Founder age: Director aged approximately 65 — succession pressure is live.
- +No director turnover: Company is 14 years old with no director changes — suggests a very tight-knit founder team never broadened.
Succession & seller-readiness
Strong acquirability signals converging. Worth approaching directly — this is how off-market deals start.
- primaryFounder aged 63+: Senior director is approximately 65. Approaching typical UK retirement age — succession thinking likely.
- primarySole active director: Only one director in control. No visible successor — buyers solve the succession problem.
- secondary12+ year tenure: Director in role 14 years.
- supportingClean filings + long tenure: Disciplined long-tenure operator — classic lifestyle-business pattern that often sells quietly.
Red flags
cleanShareholders & ownership
1 active beneficial owner · dominant holder ≥75%| Name | Shares | Voting rights | Nature of control | Notified |
|---|---|---|---|---|
Mr Marc Anthony Feldman Individual · British · DOB 12/1961 · age 65 | 75–100% | — | 75-100% shares | 10/11/2021 |
From Companies House Persons with Significant Control filings. Share ranges are banded per the public PSC regime.
Radial SVG graph showing every company connected via shared directors, colour-coded by status.
Available from the Pro tier upwards.
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8 specific questions generated from this company's actual signals — liquidity, leverage, director age, charge count, red flags, age-of-company.
Available from the Pro tier upwards.
See pricing →Exit-route ranking, improvement thesis, quiet-distress detector, covenant-pressure proxy, extraction monitor, approaching triggers, ownership drift, local cluster, value trap, debt capacity, archetype classification — 48+ scoring modules.
Available from the Pro tier upwards.
See pricing →Company details
Registered office
Filing status
Officers (1 active · 0 resigned)
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